Monte Mader Brand and Merch Design

Concept and creation of designs for influencer Monte Mader with focus on a variety of wearable merch as well as a strong sense of brand.

Year
2025

Client
Monte Mader

Monte Mader was aiming for a new look to match her new direction…

… between hosting a podcast, running major social media accounts, and reaching new heights, she needed a strong sense of personal brand. That’s where I came in!

We needed something that felt visually within her aesthetic, something that could be made easily into merch, and something that made you say “that’s Monte!”

We settled on a design focused on hands as one of her defining features is her killer nails. The goal of this brand and merch launch was fun, edgy, and women-empowered. She was absolutely thrilled with the finalized designs and is looking forward to collaborating on future merch launches for her Patrons.

"These logos by Alyssa are d*mn good. Nailed it. These are out of the park!"

— Monte Mader